June 2026 — BERLANCO Day & Night Filler Cream has been officially recognised by ASEAN Records for achieving the Most Sold Pearl-Encapsulated Day-and-Night Spot-Correcting Filler Cream Formulated to Perform 7 Skincare Steps, after recording 49,024 units sold in 2025. The recognition highlights BERLANCO’s success in simplifying skincare through an innovative day-and-night system that combines seven essential skincare functions into a single routine while maintaining high standards of quality and safety.
The record-holding formulation integrates the functions of toner, serum, lotion, facial oil, face cream, sunscreen and tone-up cream, supported by certifications including KKM, GMP, HACCP, ISO and SGS. The achievement reflects growing consumer demand for practical, high-performance skincare solutions that deliver convenience without compromising effectiveness.
Simplifying Modern Skincare
Today’s consumers increasingly seek skincare routines that are effective, time-efficient and easy to maintain. Rather than relying on multiple individual products, BERLANCO developed its Day & Night Filler Cream to streamline daily skincare into a comprehensive two-step system.
Using French patented ingredients, peptide technology and pearl-encapsulation technology, the formulation is designed to provide targeted skincare while reducing the complexity often associated with multi-step beauty routines. This approach reflects the growing trend towards multifunctional products that support busy lifestyles without sacrificing product performance.
Innovation Driving Consumer Confidence
Selling more than 49,000 units within a single year demonstrates strong consumer confidence in BERLANCO’s product innovation and brand philosophy.
As the beauty and personal care industry becomes increasingly competitive, brands that combine scientific research, product innovation and practical consumer benefits are better positioned to build long-term customer loyalty. BERLANCO’s achievement illustrates how innovation can create meaningful value by addressing real consumer needs through simpler yet effective skincare solutions.
Building an Integrated Beauty Ecosystem
Beyond product development, BERLANCO has expanded into a broader beauty ecosystem encompassing premium beauty salons, pharmacy distribution and digital retail channels.
The company has established a growing presence across nearly 100 pharmacies and beauty salons throughout Malaysia, while continuing to expand its branded salon network. This integrated business model enables BERLANCO to provide customers with both professional beauty services and clinically developed skincare products under one trusted brand.
The combination of retail accessibility, professional consultation and product innovation has contributed significantly to the brand’s sustained growth and market recognition.
Supporting Malaysia’s Growing Beauty Industry
Malaysia’s beauty and wellness industry continues to evolve as consumers place greater emphasis on skincare, preventive self-care and scientifically formulated products.
Demand has shifted towards solutions that combine convenience, quality and proven performance. Multifunctional skincare products not only simplify daily routines but also reflect changing lifestyles where efficiency and effectiveness have become equally important purchasing considerations.
BERLANCO’s ASEAN Records recognition demonstrates how Malaysian brands are successfully responding to these market trends through research-driven product development and customer-focused innovation.
Raising Standards Through Quality and Certification
Consumer trust remains fundamental to success within the beauty industry.
BERLANCO’s Day & Night Filler Cream is supported by multiple recognised quality certifications, reinforcing the company’s commitment to product safety, manufacturing excellence and regulatory compliance. These standards help strengthen confidence among consumers while supporting the brand’s reputation in an increasingly quality-conscious marketplace.
By combining certified manufacturing practices with continuous product innovation, BERLANCO continues to strengthen its position within Malaysia’s premium skincare segment.
Looking Ahead
The ASEAN Records recognition marks another milestone in BERLANCO’s journey of making skincare more accessible, efficient and results-oriented.
As consumer demand continues to evolve, multifunctional skincare products are expected to play an increasingly important role in the beauty industry. Brands that successfully combine scientific innovation, quality assurance and user convenience will be well positioned to lead the next generation of skincare solutions.
BERLANCO’s achievement reflects not only strong commercial success but also a broader shift towards smarter, simplified beauty routines that align with modern lifestyles. By setting a new benchmark for multifunctional skincare, the company continues to contribute to the advancement of Malaysia’s beauty and wellness industry while showcasing local innovation on the ASEAN stage.
Learn more about this: Official ASEAN Records Recognition
